Privacy policy
Effective Date: January 1, 2024
At Diamond Beauty Online, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how your information is collected, used, and shared when you visit or make a purchase from https://www.diamondbeautyonline.com (the “Site”).
1. Information We Collect
a. Device Information
Automatically collected data includes:
- IP address
- Web browser type
- Time zone
- Cookies installed on your device
- Pages or products viewed
- Referring websites or search terms
- Interactions with the Site
b. Order Information
When you place an order, we collect:
- Full name
- Shipping and billing address
- Phone number
- Email address
- Payment information (processed securely through Shopify)
- Purchase history
c. SMS & Email Marketing Information
If you opt in, we may collect your phone number and email address for marketing purposes, including promotional messages, order updates, and transactional notifications. Message and data rates may apply.
2. How We Use Your Information
We use the information we collect for purposes such as:
- Processing and fulfilling your orders
- Communicating order confirmations, updates, or customer support
- Providing marketing communications via email or SMS (with consent)
- Detecting and preventing fraudulent transactions
- Improving our website functionality and customer experience
- Analyzing performance using tools like Google Analytics and Meta Pixel
3. SMS Marketing & Notifications
By providing your phone number and opting into SMS notifications, you consent to receive text messages regarding your orders, cart reminders, and promotions. You can opt out at any time by replying “STOP” to any message. Message frequency varies. Message and data rates may apply.
We do not share your mobile number with third parties for their marketing purposes.
4. Sharing Your Information
We do not sell, rent, or trade your personal information. However, we may share it with trusted third parties to fulfill business functions:
- Shopify (store platform and payment processor)
- Shipping partners (e.g., USPS, UPS)
- Marketing tools (e.g., Google Analytics, Meta Pixel)
- SMS/email platforms (for customer communications)
We may also disclose personal information when required by law, to comply with legal obligations, or to protect our rights.
5. Data Retention
We retain your information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Order-related data is retained unless deletion is requested.
6. Your Rights
Depending on your location, you may have rights regarding your personal data, including:
- The right to access, correct, or delete your information
- The right to object to processing for direct marketing
- The right to withdraw consent for communications at any time
To exercise these rights, please contact us via our Contact Us form.
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). You may request:
- Disclosure of personal data collected
- Deletion of your personal data
- Information about third parties with whom we share your data
We will never discriminate against you for exercising your rights.
7. Cookies & Tracking Technologies
We use cookies and tracking technologies to:
- Operate and improve the Site
- Analyze visitor behavior
- Personalize content and ads
You can disable cookies in your browser settings; however, this may limit site functionality.
8. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before providing any personal information.
9. Security
We implement a variety of security measures to maintain the safety of your personal information, including:
- Secure Socket Layer (SSL) encryption
- Secure Shopify checkout
- Limited access to customer data
However, no method of transmission over the Internet is 100% secure. We encourage you to take necessary precautions when browsing online.
10. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised effective date.
11. Contact Us
If you have any questions about this Privacy Policy or wish to access, modify, or delete your information, please contact us through our Contact Us form.
